“Your brand is what people say about you when you are not in the room.”
– Jeff Bezos, Founder & CEO of Amazon
Everyone has a personal brand. Even if you don’t know if yet, you have a personal brand.
Your personal brand is not something you put on in the morning and take off at night. Your personal brand isn’t something you use at night or on the weekends when you aren’t at work. Your personal brand is who you are when you interact with people online and in-person, your family and your professional colleagues, in business meetings and brunches with friends, when you’re calm and collected, and when you’re losing your cool.
Your personal brand can significantly impact your job search success, especially if you aren’t intentional about how you are showing up during the job search process!
In this course on personal branding for job seekers, you will have the opportunity to tease out the details of your personal brand and get to know your own brand better. This knowledge will allow you to be intentional and specific about the way people remember and experience you, especially during the job search process. Upon completion of this course, you will able to apply your personal brand to your job search so you can better represent who you are and create an immediate and lasting impact on recruiters or hiring managers so you can land that perfect job for you.